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OLFUS, Iceland (November 23, 2010) — Icelandic Water Holdings ehf, makers of the award-winning CarbonNeutral® natural spring water Icelandic Glacial, announced today that the company is donating over 42 tons of its super-premium water from Iceland to help in Haiti’s fight against cholera. This is the latest commitment and the third major donation from Icelandic Glacial to aid in the recovery in Haiti under the company’s “Water For Life” foundation. In January, pure Icelandic Glacial water was the first to arrive on the ground with the Iceland Search & Rescue Team following the devastating earthquake in Haiti. Icelandic Glacial bottles will be delivered to Haiti by Operation Blessing, a non-profit relief organization dedicated to alleviating poverty and human suffering.
“This has been an extremely challenging year for Haiti. It’s important for Icelandic Glacial to continue to show our support in the fight against cholera by sharing our fresh, clean water from Iceland with the people of Haiti,” said Jon Olafsson, chairman and co-founder, Icelandic Glacial.
Icelandic Glacial uses 100% natural green energy in the form of geothermal and hydroelectric power to fuel production. Icelandic Glacial’s label and plastic bottle are 100% recyclable. Earlier this year, the company’s water source was declared certifiably sustainable by Zenith International, Europe’s leading food and beverage consultancy.
For more information about Icelandic Glacial, visit www.icelandicglacial.com.
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About Icelandic Glacial Natural Spring Water
As the world’s first CarbonNeutral® certified bottled spring water for both product and operations, Icelandic Glacial delivers a water of exceptional purity to consumers with a “net zero” carbon footprint.
Located in Olfus, Iceland, Icelandic Glacial is an environmental pioneer in the industry. The company uses 100% natural green energy in the form of geothermal and hydroelectric power to fuel production. The source of Icelandic Glacial is the legendary Olfus Spring, a naturally replenished catchment zone formed during a massive volcanic eruption more than 4,500 years ago, and which has been deemed certifiably sustainable by Zenith International, Europe’s leading food and drinks consultancy.
Icelandic Glacial was named “Best Water of 2007” by industry experts BevNET, and also received accolades for the “Best Sustainability Initiative” at the 2007 BottledWaterWorld awards.
Icelandic Glacial is distributed in the United States by Anheuser-Busch, which took a 20 percent ownership stake in the company in July 2007.
For more information on Icelandic Glacial, go to www.icelandicglacial.com. Follow us on Twitter @IcelandicWater.